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4130 Truxel Road, Suite D Sacramento, CA 95834

4130 Truxel Road, Suite D Sacramento, CA 95834
916.928.8383

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Home » What's New » Why Should I Buy Eyeglasses From My Optometrist?

Why Should I Buy Eyeglasses From My Optometrist?

In recent years a trend has developed in the eyecare world to consider buying eyeglasses from online stores rather than the traditional method of ordering through your trusted eye care professional. These sites may claim that they offer “not-to-be-beat” prices and convenient to-your-door delivery, but the disadvantages of ordering online are much more significant than any apparent advantage they claim to provide. The truth is that there are many aspects of customer service and accurate filling of prescriptions in which your trusted family optometrist is far superior to any online service. Below are outlined some of the major advantages of purchasing from your trusted eyecare professional.

The Myth of Online Savings

Many online retailers boast of low prices and great deals that you are supposedly unable to get when ordering from your optometrist. The truth is that, most of the time while the price on some online sites initially appear to save you money, they often will cost you more money than if you order from your eye doctor's office. Many eye doctors maintain special relationships with eyeglasses manufacturers that allow them special deals and savings which they are then able to pass on to their patients. These often take the form of special rebates for patients, which eye doctors are often happy to send in on their patient's behalf, allowing the doctor to cut costs for their patients at the bottom-line. Online services are often unaware of these rebates or require you to redeem them on your own in order to save money on your eyeglasses.

Personal Relationships and Expertise

To an online store, you are a faceless consumer. To your trusted eye care professional, you are a patient in their care. The aim of the online store is to sell you a product. The aim of your eye doctor is to help you look and see your best, and safeguard your long term eye health and visual comfort. Part of fulfilling this role is maintaining a personal relationship with each and every patient. The same cannot be said about online retailers.

Your eye doctor goes to great lengths not only to measure your exact prescription, but also to take into consideration things such as your face shape, the way your lenses will look and feel with certain frames, and what size and type of frame will be most comfortable and provide you with the best vision.

Your eye doctor will also consider where each type of frame will sit on your face, which influences what part of the lens your eyes will be looking through. This is especially important with bifocals, in which an improper positioning of the lens in front of the eye can make proper viewing through the different vision zones especially difficult or impossible.

A professional, trained and educated eye doctor with whom you have a personal relationship is more likely to fill the prescription correctly the first time, and fix it if there is a mistake, than an online retailer whose training is customer service or sales oriented, and with whom you share no personal connection beyond their desire to sell you their products.

For more information, contact your eye doctor today.

Running low on contacts? If you need to order contacts, we are authorizing one-time prescription extensions for up to a 6 month supply order when ordered through our office or online store.

Three ways to order:

1.    Continue to our website at www.NatomasOptometry.com and click the “ORDER Contacts” button

2.    Come into the office and one of our team members can assist you

3.    Call us at 916-928-8383

Limited hours for glasses and contact lens pickup only, effective April 1st, 2020:

·        Monday - Friday:  9am to 1pm (closed on Saturday and Sunday)o   Open hours are only for pickup of glasses and contact lenses.   These hours are subject to change.   In order to protect the health of our patients and staff and to comply with social distancing, we will not be doing any frame adjustments until we fully reopen.   In addition, for security reasons, we have removed all of our eyeglass frames from the boards, so they will be unavailable for purchase until we are able to fully reopen

A message to our patients

Due to recommendations and restrictions from the Center for Disease Control, California OptometricAssociation, American Optometric Society, and County of Sacramento, and to protect the health of our patients and eye care team, we have made the difficult decision to cancel all appointments until at least the second week of April.  However, due to the uncertainty and fluidity of the COVID-19crisis, this is subject to change.  We will still try to remain open for limited hours for our patients to pick up glasses and contact lenses, but this is subject to change as well.  Any updates as to appointment availability and changes to open hours will be posted on our website at www.natomasoptometry.com.

Our hearts go out to everyone who has already been impacted by COVID-19 and we encourage our friends everywhere to take the extra precautions necessary to safeguard their health and that of others. It is our communal responsibility to help stop the spread of this virus.  Thank you for your patience and understanding in this time of uncertainty.  We value your decision to entrust us with your eye care needs, and we will strive to keep this a safe environment for patients and staff.  Please stay safe and healthy!

Sincerely,

The Natomas Optometry Team